Author: Chris Kerckhoff

A New Financial Risk Parents Didn’t Face Growing Up—But Their Kids Are

Many parents today feel reasonably confident discussing financial topics with their children. Read more…

Is The 60/40 Portfolio Still Good?

The 60/40 portfolio is dead! Articles with this headline hit the financial media circuit at least once a year. Read more…

In the Race to Zero Fees, Transparency Loses

The financial services industry is no stranger to competition, and you’ve likely heard of its latest game: the race to zero fees. On the surface, providing services at no cost sounds like another leap forward in disrupting outdated business models, but it’s not that simple. All too often, no cost Read more…

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